Golden Retriever on the couch with dogs portrait on the background

Our Mission

At Hollywood Feed, we’re passionate about helping dog owners, cat lovers, and all pet parents make informed choices for their pets. That’s why our Feed Team receives expert-led training each year, covering everything from dog nutrition and feline wellness to behavioral tips for puppies, senior dogs, and everything in between. Whether you have a Labrador Retriever, Golden Retriever, German Shepherd, French Bulldog, or rescue cat—our goal is to help you provide the best life possible for your pet. In 2020, we launched Hollywood Feed University (HFU) to extend that same pet education to our customers. Join us to learn directly from veterinarians, pet nutritionists, dog trainers, and other animal care professionals! Learn more

Pet Wellness Education

Expert Lectures with Interactive Live Q&A

Stay Tuned! More Exciting Classes COMING SOON!

Free Webinar | Live Q&A to Follow

Stay Tuned!

More Exciting Classes

COMING SOON!

Internal Class - In-Store Animal Safety & Intro to Nail Trims

August

28th

Thursday August 28th, 2025

Content: In-Store Animal Safety | Presenter: Jacque Boney
8:00am - 8:30am | 12:00pm - 12:30pm | 3:00pm - 3:30pm | CST

Content: Intro to Nail Trims | Presenter: Nikie Usher Live Q&A: George Oakes & Anji Padgett 8:30am - 9:00am | 12:30pm - 1:00pm | 3:30pm - 4:00pm | CST

What about your time zone?

Session 1: 6:00AM PT | 7:00AM MT | 8:00AM CT | 9:00AM ET
Session 2: 10:00AM PT | 11:00AM MT | 12:00PM CT | 1:00PM ET
Session 3: 1:00PM PT | 2:00PM MT | 3:00PM CT | 4:00PM ET

* Be sure to watch the assigned Zipline trainings before attending the Q&A session

Internal Class - Fromm & Q4 Marketing & Merchandising

September

4th

Thursday, September 9th, 2025

Content: Fromm | Presenter: Bryan Nieman
8:00am - 8:30am | 12:00pm - 12:30pm | 3:00pm - 3:30pm | CST

Content: Q4 Marketing & Merchandising | Presenter: Eleanor McGhee
8:31am - 9:00am | 12:31pm - 1:00pm | 3:31pm - 4:00pm | CST

What about your time zone?

Session 1: 6:00AM PT | 7:00AM MT | 8:00AM CT | 9:00AM ET
Session 2: 10:00AM PT | 11:00AM MT | 12:00PM CT | 1:00PM ET
Session 3: 1:00PM PT | 2:00PM MT | 3:00PM CT | 4:00PM ET

* Be sure to watch the assigned Zipline trainings before attending the Q&A session

The Right Fit: Training Tools Made Simple

Thursday, September 18th, 2025

8:00am | 12:00pm | 5:00pm
Central Standard Time

What about your time zone?

Session 1: 6:00AM PT | 7:00AM MT | 8:00AM CT | 9:00AM ET
Session 2: 10:00AM PT | 11:00AM MT | 12:00PM CT | 1:00PM ET
Session 3: 3:00PM PT | 4:00PM MT | 5:00PM CT | 6:00PM ET

Training tools don’t have to be intimidating! Join Hollywood Feed’s Stephanie Mothershed and certified dog trainer Jacque Boney of Allegiance Canine as they break down the most commonly misunderstood tools, from muzzles, to prong collars, to remote trainers. You’ll learn what each tool is designed for, how to fit them properly, and how they can make training safer and more effective. Whether you’re a pet parent or a team member, this session will give you the confidence to talk about training tools in a clear, approachable way.

Because the right fit doesn’t just make sense, it makes all the difference. 

Mastering the Walk: Leash Skills and Off-Leash Safety

Thursday, May 22 , 2025

8:00am | 12:00pm | 5:00pm
Central Standard Time

What about your time zone?

Session 1: 6:00AM PT | 7:00AM MT | 8:00AM CT | 9:00AM ET
Session 2: 10:00AM PT | 11:00AM MT | 12:00PM CT | 1:00PM ET
Session 3: 3:00PM PT | 4:00PM MT | 5:00PM CT | 6:00PM ET

Let’s face it: walks can be ruff. But “Mastering the Walk” is throwing you a bone – we’re serving up the most juiciest of tips and tricks for leash manners and off-leash etiquette. From staying drama-free with loose dogs to being a recall boss, we’ve got your back (and your dog’s!). Buckle up for wagging more, worrying less, and making every walk an epic adventure with your furry BFF!

Raw Insights: Why Raw Might Be Right

Thursday, August 21 , 2025

8:00am | 12:00pm | 5:00pm
Central Standard Time

What about your time zone?

Session 1: 6:00AM PT | 7:00AM MT | 8:00AM CT | 9:00AM ET
Session 2: 10:00AM PT | 11:00AM MT | 12:00PM CT | 1:00PM ET
Session 3: 3:00PM PT | 4:00PM MT | 5:00PM CT | 6:00PM ET

Raw diets for dogs and cats are becoming increasingly popular among pet parents, especially those seeking a more natural and biologically appropriate option. Join us for a masterclass on raw feeding where we talk about the myths, truths, and benefits of feeding an all-raw diet. In the session, Jeff Kalish, a raw pet food innovator and founder of Tucker’s, an award-winning premium raw pet food manufacturer, will discuss the benefits of raw food and bones, how raw frozen and freeze-dried are different, and how Tucker’s is different from other raw pet food manufacturers. Whether you’re currently feeding raw and looking to level up your game or you’re unsure and sitting on the fence, don’t miss this unique opportunity to learn more about raw feeding from a leader in the raw pet food industry.

How To Be A Muttgyver

Arden Moore
Video Duration: 1 hour 37 minutes Your cat or dog is injured. No pet first aid kit handy? No problem.…

Pet Allergy Awareness

Dr. Tina Brown, DVM MS DIP ACVD, headshot
Video Duration: 1 hour 39 minutes Does your pet have red, itchy ears or struggle with chronic ear infections that…

Primal Pet Foods

Primal Pet Foods INC
Video Duration: 1 hour 24 minutes Do you want to learn how to help your pets stay healthy and even…

Pet Emergencies

Amy D'Andrea
Video Duration: 1 hour 44 minutes If your pet has an emergency, knowing how to react before getting to a…

Nothing but the Tooth

Amy Cooper
Video Duration: 1 hour 32 minutes Maintaining proper oral hygiene is crucial to your dog’s overall well-being. Bad breath can…

Surviving Canine Adolescence

Alex Sessa and her Pup
Video Duration: 1 hour 53 minutes A dog’s first year is the most critical time in their lives to instill…

Puppy Training

Amy Lear - Dog Trainer, and her pup.
Video Duration: 1 hour 33 minutes Amy Lear began her journey in animal rescue at the age of 6 by…

Proper Puppy Nutrition

Dr. Gregory Sunvold, PhD, headshot
Video Duration: 1 hour 44 minutes With over 25 years of pet food industry experience and over 200 scientific publications,…

Scary Things Can Happen

Dr. Mary Manspeaker, DVM MS, headshot
Video Duration: 1 hour 53 minutes Mary Manspeaker is a 2002 graduate of the University of Tennessee College of Veterinary…
Hollywood Feed University Logo

Hollywood Feed University Classes | FREE & On Demand

Learn from the same experts that teach Hollywood Feed team members. Veterinarians, Certified Trainers, and more.

Internal Class Title goes here

March

13

Thursday March 13th, 2025

Content: First Content Title goes here | Presenter: First Content Presenter goes here
8:00am - 8:30am | 12:00pm - 12:30pm | 3:00pm - 4:30pm | CST

Content: If there is anothere content then the Title for that content goes here | Presenter: Presenter goes here
8:31am - 9:00am | 12:31pm - 1:00pm | 3:31pm - 4:00pm | CST

What about your time zone?

Session 1: 6:00AM PT | 7:00AM MT | 8:00AM CT | 9:00AM ET
Session 2: 10:00AM PT | 11:00AM MT | 12:00PM CT | 1:00PM ET
Session 3: 1:00PM PT | 2:00PM MT | 3:00PM CT | 4:00PM ET

* Be sure to watch the assigned Zipline trainings before attending the Q&A session

Internal Class Title goes here

March

13

Thursday March 13th, 2025

Content: First Content Title goes here | Presenter: First Content Presenter goes here
8:00am - 8:30am | 12:00pm - 12:30pm | 3:00pm - 4:30pm | CST

Content: If there is anothere content then the Title for that content goes here | Presenter: Presenter goes here
8:31am - 9:00am | 12:31pm - 1:00pm | 3:31pm - 4:00pm | CST

What about your time zone?

Session 1: 6:00AM PT | 7:00AM MT | 8:00AM CT | 9:00AM ET
Session 2: 10:00AM PT | 11:00AM MT | 12:00PM CT | 1:00PM ET
Session 3: 1:00PM PT | 2:00PM MT | 3:00PM CT | 4:00PM ET

* Be sure to watch the assigned Zipline trainings before attending the Q&A session

Master Class Title goes here

Thursday, March 20 , 2025

8:00am | 12:00pm | 5:00pm
Central Standard Time

What about your time zone?

Session 1: 6:00AM PT | 7:00AM MT | 8:00AM CT | 9:00AM ET
Session 2: 10:00AM PT | 11:00AM MT | 12:00PM CT | 1:00PM ET
Session 3: 3:00PM PT | 4:00PM MT | 5:00PM CT | 6:00PM ET

Description about this master class goes here.